Welcome to our Home Seller Guide.

The Ultimate Sellers Guide

This resource is crafted to assist you in navigating the home-selling journey with confidence and clarity. Our goal is to provide you with the tools and knowledge necessary to make informed decisions every step of the way.

Home Sellers Roadmap

Use this roadmap as a quick overview of the Selling process.

FIND AGENT

You've discovered me, an exceptional agent with whom you can work comfortably.

PRICING

We will take a strategic approach to determine the optimal selling price for your home by thoroughly analyzing comparable properties in the market.

Staging

Prepare your house for showings. There are several affordable and effective ways to increase your home’s appeal—and its chances of selling quickly.

Showings

To maximize the number of potential buyers viewing your home, it's essential to maintain flexibility. If there is a tenant in place, we will make every effort to coordinate showings smoothly.

Marketing

We will ensure that your home is marketed across multiple platforms and provide professional photography and videos

Offers

We will guide you in carefully evaluating all presented offers and facilitate fair negotiations.

Under Contract

The contract becomes binding after you and the buyer agree on the contract terms.

CLOSING

Attend the closing meeting, get keys and celebrate!

Sellers Questionaire

Please take a moment to complete this short questionnaire so we can better understand your needs and provide you with the best possible service.

So you're ready to LIST your home? Sell your home with Confidence

A real estate agent is a huge asset to you as you go through the home-selling process. This is one of the biggest transactions of your life and you need a skilled professional guiding you through the process. 

I am a licensed real estate broker at the forefront of my industry, providing my clients with best-in-class service for 18 years throughout Miami and New York. My market expertise professionalism, and comprehensive skillset position me as an indispensable asset.

With over a decade of experience in real estate and dual-licensure in both Florida and New York, I am dedicated to ensuring the unique needs of each one of my clients are tirelessly met.

My professional experience is further enhanced with previous positions held at Garrison Partners in Chicago, FE Samuels Group in London, Corcoran and Douglas Elliman in New York City, and relationships with developers throughout the world.

Connect your home with Qualified Buyers. As your listing agent, I will:

  • Strategically market your property across top platforms and channels
  • Leverage my global and local networks to attract high-intent buyers
  • Highlight your home’s value with expert staging, photography, and positioning
  • Handle negotiations and paperwork to ensure a seamless process from start to close

ATTENTION TO DETAIL

Buying a home involves a significant amount of paperwork, and it’s easy to feel overwhelmed by all the forms and documents. A skilled real estate agent ensures that all paperwork is filled out correctly and submitted on time, keeping the process running smoothly from start to finish.

PROFESSIONAL NEGOTIATOR

Real estate agents are experienced negotiators who handle any challenging conversations and ensure your best interests are represented. They’ll help you craft a competitive offer and expertly negotiate with the seller, striving to secure the best terms possible.

EXPERT GUIDE

Throughout the home-buying process, real estate agents are there to answer your questions and provide valuable insights. They offer an objective perspective, helping you evaluate the features and details that matter most to you, ensuring you make an informed decision.

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What Is a Home Valuation and Why Does It Matter?

A home valuation is a professional assessment of your property’s current market value. It plays a vital role in real estate transactions by helping buyers, sellers, and lenders make informed financial decisions.

For homeowners securing a mortgage, the property serves as collateral. In the event of a loan default, the lender relies on the home’s valuation to determine its resale value and recover potential losses. A precise and thorough valuation protects both the buyer and the lender from overborrowing, financial risk, or inaccurate pricing.

Whether you're preparing to sell, refinance, or invest, understanding your home’s true market value is key to making smart, strategic moves in today’s real estate market.

How Is the Value of My Home Calculated?

Your home’s value is determined by analyzing a combination of key factors, including its location, square footage, age, overall condition, and any upgrades or renovations you’ve made. Recent sales of comparable properties (comps) in your neighborhood also play a major role in shaping an accurate market value.

In addition to property-specific details, broader market trends—such as local housing inventory, interest rates, and buyer demand—can significantly impact your home’s valuation. Our dynamic valuation tool takes all of this data into account to provide a more accurate and up-to-date estimate than you’ll find on general listing portals.

For the most precise assessment, we recommend a Comparative Market Analysis (CMA) or a professional appraisal tailored to your property.

Comperative Market Analysis

A Comparative Market Analysis (CMA) is a professional tool used by real estate agents to estimate a home's current market value. This analysis evaluates recently sold properties—also known as “comps” that are similar in size, condition, location, and features to your home.

Typically, an agent will select at least three comparable properties that have sold within the same neighborhood or area. These homes are carefully analyzed, and any differences between them and your property are adjusted for—such as upgrades, square footage, or lot size. The adjusted prices of these comps help determine a fair and competitive listing price for your home in today’s market.

A CMA provides homeowners with a more accurate and localized valuation than online estimates, making it an essential first step when preparing to sell.

Why Is a Home Valuation Important?

A home valuation provides critical insight into the current market value of your property—and that knowledge can serve you in many important ways.

Financing & Loan Approval

Lenders use your home’s appraised value to determine how much they’re willing to loan. Typically, they’ll allow you to borrow between 75% and 96.5% of your home’s value. Knowing what your property is worth helps calculate your available home equity, which directly impacts your ability to refinance or negotiate better loan terms.

Qualifying for a HELOC or Cash-Out Refinance

If you're looking to access cash through a Home Equity Line of Credit (HELOC), most lenders require that you have at least 20% equity in your home. A professional home valuation can quickly show whether you qualify—and how much you may be eligible to borrow.

Planning for the Future

Even if you're not selling or refinancing, understanding your home’s value is just smart planning. Life changes—like relocation, unexpected expenses, or investment opportunities—can happen at any time. Knowing your home equity gives you the confidence to respond quickly to financial needs or make strategic decisions about your next move.

Real Estate Terms

Pre Approval

A pre-approval is a preliminary evaluation conducted by the lender to show that the buyer has the funds to purchase up to a certain amount. This is extremely helpful when you find a home you're ready to put an offer on.

Title search

A title search proves that the property is, in fact, owned by the seller. You can also purchase title insurance to make that no issues that arise later.

Offer

An agreement between a buyer and a seller to purchase a piece of real estate. This is sometimes referred to as a sales contract.

Appraisal

A home appraisal is an unbiased, professional assessment of a property’s market value, typically conducted by a licensed appraiser. Appraisals are most commonly used by mortgage lenders during the home buying or refinancing process to ensure the loan amount aligns with the home’s actual value.

The lender usually orders the appraisal, and the cost—often around $500—is typically paid by the homeowner. During the appraisal, the appraiser performs a thorough visual inspection of both the interior and exterior of the home. They also evaluate recent comparable sales, neighborhood data, and current market trends.

The result is a detailed appraisal report that includes:

  • A sketch of the property’s exterior structure
  • A street map highlighting the home and nearby comps
  • Photos of the home and its surroundings
  • An explanation of how square footage was calculated
  • Other relevant market data and findings

    Contingency

    When an offer is accepted by the seller, but there are certain conditions that must be met before the sale is final.

    Home inspection

    An inspection is a professional examination of the property's condition. Your agent can recommend a qualified home inspector for you.

    Closing cost

    The fees that are paid at the end of the purchase by either the buyer, seller or both. These include taxes, insurance and lender expenses.

    Disclosures

    All seller's are required to fill out a property disclosure stating what they know about the property - good or bad.

    Earnest money

    Also known as "good faith" money, this is money put up by the buyer into a trust or escrow account. This action shows the buyer is serious about purchasing the home.

    Closing

    This is the final step of your real estate transaction. At closing the funds from the buyer are provided to the seller and the buyer receives the keys. This process typically takes an hour.

     

    Get a Home Valuation

    Looking To Sell Your Home?

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    Testimonials

    As a South Florida Real Estate Client Maria was a True Professional & Fantastic Realtor Who Helped a Search Which Resulted in Finding Multiple South Florida Investment Properties ....Using this All Encompassing Chic Real Estate Website is Great for Anybody Looking to Buy or Sell Real Estate ! It Really Makes it an Easy Real Estate Browsing Experience ... Bravo!

    jeffrey wolfson

    We have known and used Chic Living Miami Realty services for the past 4 years and our impression about our realtor Maria Rosales has only grown overtime. Her expertise of Miami's luxury real estate market combined with her availability, dedication, professionalism and kindness have allowed us to find the perfect luxury homes in Miami Brickell & Biscayne areas. We are delighted to recommend Maria Rosales and Chic Living Miami Realty to any buyers, sellers and renters.

    Frédéric Dubreuil

    Maria is the best realtor I’ve worked with. Very efficient, very organized and professional, and I truly felt she was on my side. She was very upfront and helped me understand the entire process; she is highly knowledgeable about every building we looked at or I asked about. She was a pleasure to work with and I would 100% recommend her to anyone looking for a home in Miami.

    Fernando Delevic
    TAX INFORMATION WHEN REPRESENTING SELLER IN FLORIDA

    When you sell an asset such as real estate, stocks, or other investments in Florida, you may be subject to capital gains tax on the profits you earned from the sale. Capital gains tax is a tax on the difference between the sale price of an asset and its cost basis, which is the original purchase price plus any expenses related to the purchase and sale of the asset, such as closing costs or real estate agent fees.

    In Florida, capital gains tax is imposed at the federal level and may also be subject to state tax, depending on your individual circumstances. The federal capital gains tax rate varies depending on your income level and the length of time you held the asset before selling it. Short-term capital gains, which are profits earned from assets held for one year or less, are typically taxed at higher rates than long-term capital gains, which are profits earned from assets held for more than one year.

    Additionally, Florida does not impose a state income tax, which means that residents of the state are not subject to state capital gains tax. However, non-residents of Florida may be subject to state capital gains tax if the asset they sold was located in Florida or if they earned income from Florida sources.

    It's important to note that tax laws can be complex, and the specific tax implications of selling an asset in Florida will depend on your individual circumstances. You may want to consult with a tax professional or accountant to ensure that you are meeting all tax obligations related to the sale of your asset.

    If you are interested in buying an asset from a potential seller in Florida and want to understand the tax implications of the sale, here are some questions you could ask:

    What is the cost basis of the asset you are selling?

    This will help you determine the amount of profit the seller made from the sale and the potential capital gains tax they may owe.

    How long have you owned the asset?

    This will help you determine if the seller is subject to short-term or long-term capital gains tax rates.

    Are there any expenses related to the sale that will affect the cost basis?

    This could include closing costs, real estate agent fees, or other expenses related to the purchase and sale of the asset.

    Have you consulted with a tax professional about the potential tax implications of the sale?

    This will help you understand if the seller is aware of their tax obligations and has taken steps to ensure they are complying with tax laws.

    Are you a resident of Florida? 

    If the seller is a non-resident, they may be subject to state capital gains tax if the asset was located in Florida or if they earned income from Florida sources.

    Have you paid off any outstanding tax obligations related to the asset?

    This will help you understand if the seller has any outstanding tax liens or other obligations that could affect the sale.

    Are there any other tax implications related to the sale that I should be aware of?

    This will help you understand if there are any other taxes or fees that may be imposed on the sale, such as transfer taxes or property taxes.

    It's important to note that these questions are not exhaustive, and the specific questions you ask will depend on the asset being sold and the seller's circumstances. It may be helpful to consult with a tax professional or accountant to ensure that you are asking the right questions and fully understanding the tax implications of the sale.

    Several strategies can be used to potentially reduce or avoid capital gains taxes when selling a rental or additional property in Florida. Here are a few options to consider:

    Utilize a 1031 exchange:

    A 1031 exchange allows you to defer paying capital gains taxes on the sale of a rental or additional property by reinvesting the proceeds into a similar property. This can be a powerful way to avoid paying taxes on the sale of your property altogether. To qualify for a 1031 exchange, you must follow certain rules and timelines, so it's important to work with a qualified intermediary or tax professional to ensure you comply with all regulations.

    Invest in Opportunity Zones:

    Opportunity Zones are designated areas in economically distressed communities where investors can receive tax benefits for investing in real estate or businesses. By investing in an Opportunity Zone, you may be able to defer or reduce your capital gains tax liability.

    Sell the property after you've lived in it: 

    If the rental or additional property was previously your primary residence, you may be able to take advantage of the capital gains exclusion. This allows you to exclude up to $250,000 in capital gains ($500,000 for married couples) from the sale of your primary residence, as long as you meet certain requirements.

    Take advantage of capital losses: 

    If you have other investments that have lost value, you may be able to offset your capital gains taxes by selling those investments and using the losses to reduce your tax liability.

    Donate the property:

    If you are interested in supporting a charitable cause, you may be able to donate the rental or additional property to a qualified charity and receive a tax deduction for the fair market value of the property. This can help you avoid paying capital gains taxes on the sale of the property.

    It's important to note that each of these strategies has specific rules and requirements, and the effectiveness of each strategy will depend on your individual circumstances. It may be helpful to work with a tax professional or financial advisor to determine the best approach for your specific situation.

    Capital Gains

    To calculate the capital gains tax on the sale of the rental property in Florida, you will need to determine the cost basis and the capital gain. The cost basis is the original purchase price plus any expenses related to the purchase and sale of the property, such as closing costs, real estate agent fees, and improvements made to the property. The capital gain is the difference between the sale price and the cost basis.

    Assuming the cost basis of the property is $649,000 and the sale price is $900,000, the capital gain would be $251,000. As a married couple filing jointly in the US, your capital gains tax rate would depend on your income level and the length of time you held the property.

    If you held the property for more than one year, the capital gain would be considered a long-term capital gain. In 2023, the long-term capital gains tax rates for a married couple filing jointly are as follows:

    0% for taxable income up to $80,000

    15% for taxable income between $80,001 and $501,600

    20% for taxable income over $501,600

    Assuming you fall within the 15% capital gains tax bracket, you would owe $37,650 in capital gains taxes at closing (15% of $251,000).

    However, this is just an estimate, and there may be additional taxes, fees, or deductions that apply to your specific situation. It's important to consult with a tax professional or accountant for personalized advice.

    Staging

    Simple Ways to Boost Your Home’s Appeal Before Selling

    There are several affordable and effective ways to increase your home’s appeal—and its chances of selling quickly.

    Start by giving your property a light refresh inside and out. This includes basic tasks like decluttering living spaces, fixing leaky faucets, and tidying up the landscaping—pull any weeds and consider planting fresh flowers to boost curb appeal.

    When showing your home to potential buyers or renters, it’s essential to remove personal items such as family photos, sensitive documents, and valuables. Replace them with neutral artwork or décor to help buyers visualize themselves living in the space. The goal is to create a clean, welcoming environment that appeals to a wide audience.

    Whether you decide to stage your home yourself or hire a professional, the key is to neutralize and depersonalize. The level of staging can vary based on your budget and your local market—but even small changes can make a big impact.

    To maximize exposure, consider allowing lockbox access for agents to increase the number of showings. If you prefer to schedule appointments, try to be as flexible as possible to accommodate interested buyers.

    And don’t underestimate the power of first impressions online. Professional photography, video tours, and virtual walkthroughs are crucial in today’s market—and we provide these high-quality marketing services when you list your home with us.

     

    Showings

    The key to getting your home sold quickly is making it as accessible as possible to potential buyers. Flexibility is crucial especially when it comes to scheduling showings.

    If your property is tenant-occupied, we’ll handle the coordination to ensure minimal disruption while still allowing for consistent buyer traffic. Our goal is to make the process smooth and efficient for everyone involved.

    Your real estate agent will arrange both private showings and Open House events to showcase your home to a wide pool of qualified buyers. To stay ready, keep a daily checklist so you can tidy up and head out at a moment’s notice when a showing is scheduled.

    Don’t forget about pets—find a temporary place for them during showings. While we love furry friends, a barking dog or roaming cat can be distracting and make it harder for buyers to envision the home as their own.

     
     

     

     

    Marketing

    At Chic Living Miami, we take a strategic and comprehensive approach to marketing your home. Here's what we do to maximize exposure and get your property sold:

    MLS & Online Syndication

    • Ensure your property is listed on the MLS. As a MIAMI member, my listings are featured on MORE than 500+ websites and Apps around the world and shared with more than 256 Partner Assocaitiona (The most os any Realtor association in the world) and links MIAMI properties to 2 million+ real estate professionals around the world. CLICK HERE

    ✔ Mail announcements to top-performing local real estate agents to generate immediate buzz.

    ✔ Host an exclusive Broker/Agent Open House to create early momentum.

    On-Site Marketing

    ✔ Install a branded flyer box at the property (where allowed) with custom Just Listed flyers.

    ✔ Coordinate professional photography, videography, and drone footage to make your home stand out.

    Digital Marketing & Paid Ads

    ✔ Launch a targeted paid ad campaign across Instagram, Facebook, Google, and YouTube.

    ✔ Build a dedicated property website with custom content and SEO to attract online traffic.

    ✔ Run Google Ads to drive qualified leads directly to your listing page.

    Social & Community Promotion

    ✔ Share your listing across our digital channels, including:

    – Facebook Marketplace

    – Instagram Reels & Stories

    – Google Business Profile & Google Marketplace

    – Twitter / X

    – Pinterest Boards

    – LinkedIn Real Estate Groups

    – Nextdoor Community Platform

    – Our website: www.ChicLivingMiami.com

     

    Blog Promotion & SEO

    ✔ Publish and promote a listing blog post featuring highlights of your home, optimized for search engines.

    Performance Tracking & Optimization

    ✔ We monitor all campaign analytics, ad performance, and listing engagement to fine-tune our strategy until your home is SOLD.

     

    Offers

    If your home is priced strategically, you may attract multiple offers—especially in a competitive market. This is where your real estate agent becomes your strongest advocate, guiding you through the offer process with expertise and confidence.

    Your agent will help you evaluate each offer beyond just the price considering terms, contingencies, and financing strength to determine which one best aligns with your goals.

    Transparency is key. Be sure to disclose any known issues with the property upfront to avoid potential legal complications down the road.

    When an offer comes in, you have three options:

    • Accept it as-is
    • Make a counter-offer
    • Reject the offer entirely

    Negotiations are often part of the process. It's common to go through a few rounds of counter-offers before both parties reach a mutually beneficial agreement.

     

     

     

     

     

    Closing & Moving

    Schedule your move

    You will want to get movers scheduled as soon as possible. Make sure to avoid scheduling the move and closing on the same day if possible. If you will be doing renovations, start getting quotes from contractors.

    Make sure you set up the transfer of utilities for closing day.

    Closing

    Closing marks the official completion of your home sale. During this final stage, the deed is delivered, title is transferred, and closing costs are settled. Documents such as title insurance, loan payoffs, and seller disclosures are signed and exchanged.

    Be prepared for typical closing costs, which may include:

    • Agent commissions

    • Title and escrow fees

    • Recording and filing charges

    • Outstanding property taxes or HOA dues

    We’ll request a preliminary settlement statement (HUD) to review these costs in advance, so there are no surprises.

    Don't forget to re-key all the locks and change the garage door opener code when the property is officially yours.

    Congratulations on your new home!

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